Two Launches, One Game: Carrier Commander

In this episode of the podcast I’m joined by Chengdu indie mobile developer Ryan, for the third podcast on his 2019 mobile game release, Carrier Commander. In this conversation we talk about launching the game twice – once paid, and once free to play – and evaluate the differences.

Topics Discussed

  • Recap of previous podcasts about Carrier Commander
  • Designing the game as a premium, offline strategy game
  • Results and metrics from the first launch
  • Assessing player feedback and making adjustments
  • Modifying the game for a second F2P launch
  • Results and metrics from the second launch
  • “Post Mortems” for games, and why they are useful
  • Monetization conclusions and advice for indie developers